Tagged: multimedia shooter

The Media of the Future – Reach Out and Touch Your Content

Whew! This whole accelerated world we’re living in has been exhausting lately.

But I must say, the technology finally seems to be catching up to the creativity of content creators, and is also coming in line with the demands of consumers.

As usual, I find the discrepancy between what consumers are looking for, and how journalists & news outlets are talking to them, to be the biggest hurdle facing journalism as a whole.

My accomplice and I recently picked up iPod Touches, and have been experimenting with different ways to use these cool gadgets to actually enhance our lives (rather than just, you know, be cool gadgets). That’s been a fun process, but there have been a couple of videos out lately that show other potentially ground-shifting tools that are coming to market.

These new tools display some creative uses of cross-media delivery by magazine publishers, and seem to really enrich the user experience. Check it out:

First, Multimedia Shooter has posted a great list of sports-related, multimedia journalism pieces which is worth reading. This Sports Illustrated video shows how SI is planning to unveil their magazine in tablet form, and, despite the hokey digital hands, shows how the magazine’s main assets of stunning photography, quality writing and box scores, will be further enhanced by the tablet technology:

Also, I thought I’d include this video from Outside Magazine, displaying their idea of how an interactive magazine feature may work in the near future. I originally found this video from one of my RSS feeds, but now can’t remember which website posted it (apologies for that). Instead, I found the same video piece at the Living Art Media site. It’s a little hyperbolic, but the overall effect is very cool:

Both of these videos are ‘aspirational’, but they show that the technology we are becoming accustomed to on our hand-held devices are now beginning to inform the decisions of media outlets and how they craft the content we’ll be enjoying in the coming year(s).

Recommended Viewing: William Hoffman’s anyoneeverything Site

So much of the emerging wired world (and web!) is so highly designed that we sometimes lose sight of the substance in all that style.

This morning, I spent some quality time on Multimedia Shooter and was directed to the short films of William Hoffman. His work is a revelation to me, as it pulls at the edges of fiction and non-fiction, and creates a momentary pocket where the real subject matter seems to be our shared humanity. What a gift, to be directed to something that makes you feel more you while simultaneously feeling so everyone else.

I recommend checking out Hoffman’s Moments and Parabolas pieces as a great intro to his work, but perhaps the Everyone Forever Now series would be the most journalistic option for Fauna Corp readers.

Finally, you could have a look at this post to read a bit about Multimedia Shooter, and a few more multimedia journalism websites that I think are totally indispensable. Each shows that style is great, but style plus substance is a combination that puts us in touch with the deeper truths about our selves.

Very cool stuff.